What is a SAL? A Look into the World of Stitch A Longs

In the world of needlework, the term SAL is becoming increasingly popular. But what exactly is a SAL? Where did it come from, and why do so many stitchers love participating in them? In this article, we’ll explore the meaning, history, and appeal of a Stitch A Long.
 

What is a SAL?

SAL stands for Stitch A Long — a group stitching project where participants work on the same design, released in parts over time. The pattern is typically shared weekly or monthly, and everyone begins around the same date. While the design is the same, each stitcher brings their own touch through fabric choice, threads, and personal style — making every finished piece unique.
 

The Origins of the SAL

The idea of stitching together isn’t new. As far back as the 19th century, women would gather to sew, quilt, or embroider together. The SAL is a modern version of this tradition, adapted to the digital world. The term itself emerged in online stitching communities, with the first digital SALs appearing around the early 2000s through blogs and forums where designers would release patterns in parts.
 

How Does a SAL Work?

A SAL is all about stitching together, even when apart. It usually follows this structure:

• Before the start: Participants sign up or purchase a starter kit that includes threads and fabric.
• Kickoff: The first part of the pattern is released on a set date.
• Regular releases: New sections of the design are shared weekly or monthly.
• Community sharing: Participants post their progress on social media or in dedicated groups (like Facebook or Instagram), offer encouragement, and share tips.

Some SALs are free, while others are sold as patterns or bundled with materials. Participants may follow the pattern exactly or adapt it to suit their own taste.
 

Why Are SALs So Popular?

SALs offer structure, motivation, and connection:

• They provide a sense of routine with regular releases.
• They’re motivating — you stitch with others, which keeps the momentum going.
• They foster a sense of community, even when stitching solo at home.
• They’re a great way to discover new designers or try new techniques.

For designers and shops, a SAL is also a wonderful way to engage customers in an ongoing project and build a sense of shared creativity.
 

SALs by Soed Idee

At Soed Idee, I’ve been organizing Stitch A Longs for years, always with joy and deep involvement from hundreds of stitchers. One of the most well-known was Randje per Week, which I launched together with Annelies — a project that helped establish the SAL tradition in the Netherlands.
 

More recently, the Soed Idee Quaker SAL, inspired by antique samplers and Quaker motifs, has gained wide popularity. And each summer, I host the Summer SAL — a relaxed, seasonal project perfect for the quieter months. The excitement often starts in spring, with pre-orders for thread packs and supplies. It’s a way to stitch together, each in our own space, but always connected.

In Conclusion

A SAL is more than just a pattern — it’s a creative journey shared with others. Whether you’re a beginner or a seasoned stitcher, joining a SAL is a wonderful way to deepen your craft, stay inspired, and be part of a larger stitching community.