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Creative with needle and thread Your inspiration starts here

Country Sampler Style
Cross Stitch Timeless embroidery with character

Cross-stitching becomes a joy with our online shop full of timeless designs and high-quality materials. Get inspired and create beautiful cross-stitch projects.

Join the free Summer SAL

The annual Summer SAL by Atelier Soed Idee: this anniversary year the special pattern 'Pietertje van Wezel 1881'

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Sampler Style Cross Stitch

Embroidery becomes a joy with our online embroidery shop
full of timeless designs and high-quality embroidery materials.
Be inspired and create beautiful embroideries.
 

Foto

Passion for
Cross-Stitch

Since 2011, your creative address.

Behind Soed Idee is Simone de Jong – passionate stitcher, designer, and the creative heart of the webshop and studio in Vaassen. What started as a love for antique samplers and cross-stitch has grown into a beloved source for classic designs, quality materials, and a touch of nostalgia. At Soed Idee, you'll find unique patterns, premium threads, and a personal approach that truly makes a difference.

Read more about Simone

Made with Love ♥

Inspiration from & for you

Be inspired by the beautiful creations of our customers and our own projects. Follow us on Instagram via @soedidee and discover daily ideas, stitching tips, and creative vibes from the world of Soed Idee.

@soedidee

Reviewed with love

That makes us proud

At Atelier Soed Idee, everything we do is rooted in a love for the craft – from assembling kits to designing patterns. Receiving a 9.8 rating from our customers means the world to us. Your appreciation inspires us every single day.

“SO MUCH CHOICE”

If you love stitching, you'll be in your element here. So much choice, extensive and clear information on the website, fast shipping, and clear communication. Highly recommended!

Marian
“GREAT SERVICE”

Very happy with my purchase again! A trusted place with a wide selection, fast delivery, and great service.

Elsbeth
“NEVER DISAPPOINTING”

It is always a bit exciting when I expect the red envelope from Simone. Exciting to see if what I picked out is nice. It has never been disappointing!!

Heleni

Soed Idee Blog

Stitches, inspiration & tips
A taste of Pietertje
A taste of Pietertje Lees nu
Pietertje van Wezel
Pietertje van Wezel Lees nu
Smalls: little embroidery projects with a lot of charm
Smalls: little embroidery projects with a lot of charm Lees nu