Creative with needle and thread
Your inspiration starts here
Country Sampler Style
Cross Stitch
Timeless embroidery with character
Cross-stitching becomes a joy with our online shop full of timeless designs and high-quality materials. Get inspired and create beautiful cross-stitch projects.
Join the free Summer SAL
The annual Summer SAL by Atelier Soed Idee: this anniversary year the special pattern 'Pietertje van Wezel 1881'
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Sampler Style Cross Stitch
Embroidery becomes a joy with our online embroidery shop
full of timeless designs and high-quality embroidery materials.
Be inspired and create beautiful embroideries.
Passion for
Cross-Stitch
Since 2011, your creative address. Behind Soed Idee is Simone de Jong – passionate stitcher, designer, and the creative heart of the webshop and studio in Vaassen. What started as a love for antique samplers and cross-stitch has grown into a beloved source for classic designs, quality materials, and a touch of nostalgia. At Soed Idee, you'll find unique patterns, premium threads, and a personal approach that truly makes a difference.
Read more about Simone
Reviewed with love
That makes us proudAt Atelier Soed Idee, everything we do is rooted in a love for the craft – from assembling kits to designing patterns. Receiving a 9.8 rating from our customers means the world to us. Your appreciation inspires us every single day.
Super quick, and it’s so nice when that red envelope drops through the letterbox. I’m glad I found Soed Idee—so many fun embroidery ideas.
Henrica
Very good service, easily accessible, quick answers to questions. I am very happy with Soed Idee; thanks to them, I have taken up embroidery again after years. Very inspiring!
Jeannet
A great craft shop with good service and a wide variety of products. I can highly recommend this shop.
Heleni
