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Creative with needle and thread Your inspiration starts here

Country Sampler Style
Cross Stitch Timeless embroidery with character

Cross-stitching becomes a joy with our online shop full of timeless designs and high-quality materials. Get inspired and create beautiful cross-stitch projects.

Join the free Summer SAL

The annual Summer SAL by Atelier Soed Idee: this anniversary year the special pattern 'Pietertje van Wezel 1881'

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Keyword results (40 count)

These products are associated with "40 count".

Antique White 40 ct. Newcastle 101
€ 16,50
In stock
Vintage Mocha 40 ct. Newcastle 3009
€ 16,50
In stock
Naturel Raw 40 ct. Newcastle 053
€ 16,50
In stock
Light Mocha 40 ct. Newcastle 309
€ 16,50
In stock
Cream 40 ct. Newcastle 222
€ 16,50
In stock
Oatmeal 40 ct. Newcastle 052
€ 16,50
In stock
Pearl Grey 40 ct. Newcastle 705
€ 16,50
In stock
Platinum 40 ct. Newcastle 770
€ 16,50
In stock
Antique Rose 40 ct. Newcastle 4081
€ 16,50
In stock
Summer Khaki 40 ct. Newcastle 323
€ 16,50
In stock
Beige Flanelle 40 ct. Newcastle 3077
€ 16,50
In stock
Bright White 40 ct. Newcastle 100
€ 16,50
In stock
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Passion for
Cross-Stitch

Since 2011, your creative address.

Behind Soed Idee is Simone de Jong – passionate stitcher, designer, and the creative heart of the webshop and studio in Vaassen. What started as a love for antique samplers and cross-stitch has grown into a beloved source for classic designs, quality materials, and a touch of nostalgia. At Soed Idee, you'll find unique patterns, premium threads, and a personal approach that truly makes a difference.

Read more about Simone

Made with Love ♥

Inspiration from & for you

Be inspired by the beautiful creations of our customers and our own projects. Follow us on Instagram via @soedidee and discover daily ideas, stitching tips, and creative vibes from the world of Soed Idee.

@soedidee

Reviewed with love

That makes us proud

At Atelier Soed Idee, everything we do is rooted in a love for the craft – from assembling kits to designing patterns. Receiving a 9.8 rating from our customers means the world to us. Your appreciation inspires us every single day.

“FAST AND EXCELLENT”

As has always been my experience, my order was delivered quickly and in excellent condition—this time, too, in its red packaging!!

Loeki
“VERY INSPIRING”

Very good service, easily accessible, quick answers to questions. I am very happy with Soed Idee; thanks to them, I have taken up embroidery again after years. Very inspiring!

Jeannet
“SUPERSTORE”

A customer and fan for 15 years now; everything is always delivered quickly and beautifully packaged, and they respond promptly and handle any questions well. Great shop! :)

Mariette

Soed Idee Blog

Stitches, inspiration & tips
The winners of our anniversary lottery have been announced
The winners of our anniversary lottery have been announced Lees nu
What size should my embroidery fabric be?
What size should my embroidery fabric be? Lees nu
Sometimes a single phone call puts everything in perspective
Sometimes a single phone call puts everything in perspective Lees nu